DEVIN Mineral Water and Generali Insurance have launched the second phase of their nationwide "Hydrate Right Now!" initiative, further strengthening their joint commitment to encouraging healthier everyday habits and raising awareness of preventive healthcare. Running from 20 July to 20 August, the campaign builds on the success of its inaugural edition held earlier this year and significantly expands its footprint to 16 healthcare centres in Sofia, Varna, Burgas...

Nearly 12 000 new trees will be planted across 25 decares of fire-damaged forest land above the village of Ilindentsi, Strumyani Municipality, as part of the new joint campaign “A Drop of Life for the Forest” launched by Coca-Cola HBC Bulgaria and Fantastico. Between 16 July and 16 October 2026, Coca-Cola HBC Bulgaria and Fantastico will contribute €0.10 to the restoration project for every purchase of Bankya or Rosa water at Fantastico supermarkets.The proje...

Tens of thousands of Bulgarian consumers selected DEVIN as their preferred brand across two key categories. In Bottled Water, DEVIN secured 12,333 votes, representing nearly 41% of all participants. In Soft Drinks, the company achieved an exceptional distinction by taking the top two positions: DEVIN Air Flavoured received 12,485 votes (close to 42%), followed by DEVIN Active with 10,782 votes (over 36%). “For more than three decades, DEVIN has earned a meaningful pl...

Our country is once again among the finalists in the European Organic Awards. The Bulgarian company Bio Bulgaria, known under the brand name Harmonica Foods, is among the finalists in the category "Best Organic Food Processing Enterprise in the Small and Medium-sized Enterprises". 🌿 The #EUOrganic Awards recognize good examples along the entire organic production chain that contribute to more sustainable and quality food production in Europe. 🏆 The winners wil...

Danone announces today that it has entered into two definitive agreements that will enable it to expand its presence in the Asia-Pacific (APAC) region in the fast-growing healthy nutrition space: Acquisition of MADE Group; a fast-growing Australia-based company with a health-focused portfolio.   Acquisition of the remaining 49% stake in its existing fresh dairy joint venture with Saputo Dairy Australia. Both transactions will create additional opp...