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Creates a $1 Billion global snack bar player with leading brands Augments well-being and sustainable snacking portfolio and continued expansion in Baked Snacks Builds on company’s strategy to prioritize fast-growing snacking segments in key geographies Mondelēz International, Inc. (Nasdaq: MDLZ)  announced an agreement to acquire Clif Bar & Company, leading U.S. maker of nutritious energy bars with organic ingredients, for $2.9 billion with addition...

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How 8,000 people are managed during a war (www.capital.bg)

What happens with the three Nestle factories in Ukraine, in which cities are they, what do they produce, work or close?   There is no way in the 21st century in Europe someone to be prepared for something as unthinkable as war, but in these force majeure circumstances the strength of companies is most clearly seen and the extent to which their values ​​are words or actions. In just four days since the start of the war, we have been able to readjust the way we conti...

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How much is the ice cream market in Bulgaria valued? How has the pandemic affected demand, what is the sales trend in 2021?   -In the second year of the Covid pandemic, the ice cream market in Bulgaria decreased compared to 2020 by an average of 5% in both volume and value, falling to 17 million liters and BGN104 million . The pandemic has led to a significant shift in favor of ice cream for home consumption, which has increased its share at the expense of horeca p...

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Highlights for 2021: The economic impact of the Coca-Cola System in Bulgaria is expressed in value added of BGN 640 million The system generates 1% of the tax revenues in the country Contributes BGN 41 million in taxes to the budget and another BGN 237 million indirectly, which is equal to 1/2 of the state budget for culture or the annual expenditures for schooling about 95,000 students Every BGN 1 spent on Coca-Cola drinks leads to BGN 0.75 in revenue for Bulgari...

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How big is the bottled water market in the country valued - in volume and value, what is the trend - more or less bottled water does Bulgarians drink? - Natural mineral and spring water is the fastest growing category on the market of soft drinks after that of energy drinks and that of ready-to-drink coffee drinks, whose share is a very small percentage of the total volume of this market. And this is a fact for the first time in 2021. Last year's consumption, according...

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