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Knowledge cycle: 55 years of Coca-Cola in Bulgaria (www.forbesbulgaria.com)

  "I believe I work for the best company in the world," says the 49-year-old Juerg Burkhalter, CEO of Coca-Cola HBC in Bulgaria , in a sentence you'll often hear if you talk to someone from the Coca-Cola system around the world. "I think we have the best team in the world and I can't be angry at any point while working for the company. As a child, the Coca-Cola logo was over my bed and I am now proud to work for it. One day...

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Devin JSC donated to the Bulgarian Red Cross nearly 185,000 liters of natural mineral and spring water in 2020. “From the beginning of 2020 until now Devin JSC has donated to the Bulgarian Red Cross nearly 185,000 liters of natural mineral and spring water to help the affected population during the water crisis in Pernik, during the first lockdown, during the poisoning of the Maritsa River in the Haskovo region and now again, with new quantities for the needs of our...

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The Coca-Cola digital academy in SoftUni Digital took place with great interest- more than 3000 participants, thirsty for knowledge, took part in the initiative. For several weeks, 10 experts from the Coca-Cola System in Bulgaria held training sessions on topics such as brand management, online commerce, portfolio management, commercial marketing, corporate communications, corporate social responsibility and others. The purpose of the free academy, realized in collaboratio...

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Chewing gum sales in Bulgaria were BGN 20 million last year, with Mars Inc remaining its leader after in 2016 as a result of a business combination the company took over the sales and distribution of Wrigley Bulgaria with the Orbit brands, Airwaves, Winterfresh, Hubba Bubba. Four years later, the corporation continues to be a leader in chewing gum sales in the country with an 85% share in value, it became clear during an online press conference of Mars Incorporated Bulgaria....

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As a company that was among the first to sign the UN Business Ambition for 1.5 ° C initiative, Nestlé has drawn up an early plan to combat climate change. Measures have been taken to halve emissions by 2030 and achieve zero net emissions by 2050, despite being in a period of business growth, the company said. It will focus on helping farmers and suppliers to develop regenerative agriculture, planting hundreds of millions of trees over the next ten years and movi...

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