Coca-Cola offers a new product on the Bulgarian market - water enriched with minerals under the brand Aquarius Water +. The drink is sold in two versions - enriched with zinc (lemon-flavored) and magnesium (orange-flavored). It is positioned in the middle price range and has a single recommended price of BGN 1.19 for a 400 ml bottle, Capital writes.
Aquarius Water + is in the category of so-called functional drinks, or "value-added" drinks, containing minerals and vitamins that simultaneously hydrate, refresh, strengthen and add nutrients to the body.
"Aquarius Water + was created in response to certain expectations and needs of our consumers, so we launch it in markets where we know that interest in functional drinks has grown significantly in recent years," said Irina Mihaylova, senior brand manager "Non-carbonated drinks" in "Coca-Cola Bulgaria".
We all know that daily life can take a lot out of you, but we often neglect the importance of replacing what’s missing to stay on tip-top form. But there's good news...
Meet
Aquarius, a great-tasting, functional water drink that couples simple hydration with essential mineral intake to refresh your body and mind. Aquarius comes in two great flavours: Lemon and Lime.
Aquarius Lemon is infused with Zinc, which contributes to normal cognitive function. In fact, Aquarius Lemon contains 20 percent of your daily Zinc requirement, per 250ml serving size*.
Aquarius Lime, on the other hand, includes 20 percent of your daily need of magnesium, per 250ml serving size. Magnesium contributes to the reduction of tiredness and fatigue.
So, when you’re on the move and in need of that extra wave of motivation to fuel your day, but water just won’t cut it, why not try Aquarius? At just 35 calories per 250ml serving size, it’s a hydrating water-based alternative – with a refreshingly light taste – that has your body’s health and wellbeing at its core.
Keep an eye out in stores for Aquarius Lemon and Lime and try both great flavours yourself!
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