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Costa Coffee sales exceed expectations

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The company may launch new products from the series on the Bulgarian market

After recent acquisition of the Costa Coffee chain in a deal for over US$ 5 billion., the group of "Coca-Cola Hellenic" started to sell coffee products under the famous brand in stores from the wide trade network. They have been on the Bulgarian market for several months.

How the products line will be developed and what the consumers could expected - Есономис.bg talks to Yavor Monev, Coffee Business Development Manager.

Mr. Monev,  recently Coca-Cola HBC announced that the new range of Соta Coffée's products is on the market. Consumers associate this brand mainly with the cafes, but obviously the company's strategy is to get out of it. What exactly are the products launched on our market and where can they be found?
 

It is symbolic that we are launching the new products in the year in which Coca-Cola celebrates 55 years in Bulgaria. The high quality of our products and the emotions that they give to our customers are the principles that we affirm once again with Costa Coffe. The trade mark has many interesting coffee blends, in addition to the iconic Moca Italy Signature Blend, which you can try in the cafes.

The Costa coffee makers make a range of products for consumption at home in four blends - as grinded, as well as beans.

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