This is part of Devin's consistent strategy to develop leadership potential within the organization.
Pepo Tonov is the new CEO of Devin – a market leader in mineral and spring water in Bulgaria. As of February 21, 2026, he is also a member of the executive committee of Spadel – the Belgian group that owns the company.
This is an example of Devin’s consistent strategy to develop leadership potential within the organization and invest in long-term expertise building. Pepo has been part of the company’s team for more than 13 years, and his professional path is an example of sustainable growth, strategic thinking and dedication to the brand and the people behind it. Today, he takes over the leadership of Devin as a leader who knows the business, the team and its priorities in depth.
www.standartnes.comFor more information on how to become a member of The Food Drink Bulgaria Association, please contact [email protected]
