Mrs. Nalbantova, to what extent has the global trend for a healthier lifestyle reached Bulgaria and how does this affect the sector?

The global trend for a healthier lifestyle is significantly entering Bulgaria and influencing various sectors, including the natural mineral and spring water sector. A study by the European Observatory for Health Systems and Policies 2023 shows that 85% of Bulgarians attach great importance to their health, and 80% are aware of the impact of a healthy lifestyle on their well-being. And just as we very often ask ourselves the question "What do we eat?", we also increasingly ask ourselves the question "What water do we drink?", whereby naturally pure and natural mineral and spring water become the natural choice for health care.

This trend is driving sustainable growth in the natural mineral and spring water market, and Devin provides convenience and added value through innovation and leadership. And so it confirms its position as a market engine.

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