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Biljana Lowndes and Good Old Honey: From the Hives to the Athletes' Backpacks

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Mellifera (br.b. - from the Latin "honey-maker") was born seven years ago, when Biljana Lownds - Nikolova undertook the mission of popularizing Bulgarian honey around the world. "This is my personal cause," she shares with BoulevardBulgaria.bg and says that one of the biggest challenges is how to present this otherwise high-quality but unknown product abroad in a competitive manner. So he initially started selling flavored honey to markets in the Middle East and soon achieved success in Singapore, Hong Kong, Sweden, Kuwait, Saudi Arabia and the UAE.

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